Meet Shelly, the Principal Designer behind Shelly Lloyd Design and STUDIO_ID. With years of experience in the design industry, Shelly has discovered her true calling in crafting exceptional spaces for financially savvy homeowners and investors. Her unique journey in developing an investor-driven mindset positions her to help clients maximize ROI, enhance property performance, and grow their wealth through thoughtful design. Shelly is deeply committed to aligning her clients’ financial goals with outstanding interior design, tackling each project with a strategic and collaborative approach. She leads a team dedicated to creating homes and investment properties that are not only beautiful and functional but also financially sound investments.

Shelly’s path into interior design began with a robust foundation in architecture and textile design, culminating in a degree from Parsons School of Design in New York City. Her career took off in the corporate fashion world, working with iconic brands such as Ralph Lauren, where she refined her business acumen and honed her ability to blend beauty with functionality. In 2011, she founded her eponymous firm and has since built a loyal national clientele, focusing increasingly on design that delivers substantial value.

Over the years, Shelly has accumulated extensive experience across a range of projects, from luxurious residences to commercial ventures. She has aligned her passion for creating beautiful, ROI-focused spaces with her work with business-minded clients. Driven by a relentless pursuit of excellence and a commitment to achieving her clients’ goals, Shelly approaches each project with fresh perspectives and an unwavering dedication to exceeding expectations. Her innate creativity, meticulous attention to detail, and sharp business sense ensure the best possible outcomes for her clients.

As the visionary behind Shelly Lloyd Design and STUDIO_ID, Shelly continues to push the boundaries of design, inspiring others to reimagine the potential of their spaces. Under her leadership and expertise, STUDIO_ID aims to be at the forefront of the investment design industry, shaping environments that will be enjoyed by families and tenants for years to come.